THE MISTLETOE OF CONSENT

The context: Consent is an essential topic, one that is debated, disputed and fills our social media feeds on a regular basis. But, consent isn’t created equal. On average, 9 out of 10 people with intellectual and developmental disabilities will experience some form of sexual assault in their lifetime.

The challenge: Provide education to give people living with these disabilities knowledge and power over what is right/wrong so they can navigate their choices with dignity.

Brand: 21GRAMS

COPYWRITER: Zoe Nhi Phan, Dieu Linh Nguyen, Ankita Thaker
ART DIRECTION: Zoe Nhi Phan, Dieu Linh Nguyen